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404 Emails

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Switching to 404 Emails, without surprises.

Here's exactly what you can bring with you and what you'll rebuild. No automatic magic - just a clear plan.

What you can bring

  • Contacts from a CSV file: email, first and last name, tags
  • Consent: you confirm where it came from, and we record it
  • Your sending domain: add its records and send from the same address
  • Your look: logo, colours and fonts go into your Brand Kit

What you rebuild

  • Email designs: rebuilt in our builder (no HTML import)
  • Automations: set up again from triggers and steps
  • Signup forms: a new form, then swap the embed code on your site
  • Past campaign reports: these stay in your old tool, so export them if you need them

Checklist

Moving, step by step.

The Help Center walks through each one in the app - start with importing contacts.

  1. 1Export only your subscribed contacts from your current tool as a CSV file - leave out anyone who unsubscribed or bounced
  2. 2Note where people's permission came from - you'll confirm it during the import
  3. 3Import the file in 404 Emails and check the preview
  4. 4Set up sending: quick start for now, or add your own domain's DNS records
  5. 5Rebuild your main email design in the builder and save it as a template
  6. 6Replace the signup form on your website with a 404 Emails form
  7. 7Recreate your welcome email as an automation
  8. 8Send yourself a test, then send your first campaign

Why people switch

Simpler, closer, European.

  • Fewer moving parts. The features a small business uses, without the maze.
  • A company you can reach. Support from the people who build it, in Czech or English.
  • Data in the EU, with a DPA for every account and contracts under Czech law.

Switching questions

Can you import directly from Mailchimp or Brevo?
Not automatically. Both let you export contacts as a CSV file, which you then import here.
Will my unsubscribed contacts start getting emails?
Not if you leave them out of the file you import - so export only subscribed contacts. Anyone who unsubscribes or bounces in 404 Emails stays blocked here.
Can I keep my sending address?
Yes. Add your domain's DNS records in 404 Emails and send from the same address as before.
Can you help me move?
Ask us - get in touch and tell us what you're moving from.

Ready to move?

We're letting businesses in a few at a time, so every new account gets a proper start. Tell us about yours.

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